Every woman can be Superwoman.
But the first person you need to rescue is yourself.
Our culture sends us mixed messages about Superwoman.
First, society gives us superhuman responsibilities – we’re now expected to take meetings, bake muffins, produce, reproduce, seduce – without according us the right resources: a healthy sense of self, self-care, boundaries, accolades, appreciation. We’re supposed to be simultaneously visible (as in, ragingly hot) and invisible (as in, outrageously need-less).
Then we’re told that we don’t have to be Superwoman. We don’t have to do all that. We can’t. We’re not enough.
Women have been birthing and rearing and shaping and reshaping the world forever. Any effective non-profit knows that to change a community, you improve the lives and opportunities of women. You empower a woman – increase her access to education and income – and her home will have a tin roof instead of straw and her children will have school work instead of field work. She will live longer. She will live better. And so will her community.
All she needs to effect incredible change is access to the right resources.
That’s Why I’m Bringing Super Back.
To women. To you.
Because she is you.
Starting with yourself.
(And self-care.)
In another life, I was a bit of a sexpert. (My husband says I still am.) I’ve been on The Tyra Show, was interviewed by Martin Bashir and spoke on Playboy Radio about how to date successfully in the modern world. (In a nutshell: figure out what you need and want and then go get it.)
I was a model and media spokeswoman. I posed in little more than dental floss for men’s magazines and then gazed at the gorgeous, Photoshopped photos and wondered, whose ass is that? Because it most definitely was not mine.
I was the model but not the message.
Then, the message was a caricature of femininity. Now I’m using my own caricature to model – and message – feminine power.
I’m strong. I compete in and win fitness competitions. I care. I coach. I mother. I model (bikinis and excellence because the two are not mutually exclusive). I empower. I educate.
Starting with myself: I pursued and completed certifications in nutrition, hypnotherapy and transformation coaching. They’re my shape-shifting, world-changing, woman-lifting superpowers. And in my coaching practice I use my certified superpowers (nutritional therapy, hypnotherapy, transformation coaching) to empower women to shape their lives, shift their thinking, and if they so desire, shift their shape, too.
Shapeshifting is for manga chicks and mamacitas. For mavens and moguls and models and mamas who don’t believe in beige pants (even if they wore them this morning).
I am a shapeshifter. I am FOR shapeshifting. But I am not for the woman who hates other women. (You can’t divine your feminine power while despising it in others.) My clients don’t begrudge their sisters their brilliance, shine, shiny hair, buoyant breasts, rising star, centre stage, centerfolds. They celebrate – and recognize – those qualities in other women…and in themselves.
Because I know you. You exclaim, You Go, Girl! and then get on with getting your own.
Gloriously. Incandescently. Because a candle loses nothing by lighting another.
Shapeshifting is about lighting you up. It’s about permission to be fucking excellent.
To be your own superwoman.
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So that’s what this site and all my services are about: shapeshifting. You. Women. The World.
So let’s bring superwoman back. To you.
And let’s start by telling me – and telling yourself – what’s your superpower?



